Picture Picking

Earlier this week, I tweeted that I was involved in that most critical of decision-making processes: the selection of head shot photos.  Recently, I had a photo shoot that I hoped would render some nice additions to my head shot images.  In fact there were quite a few good options, so the challenge really derived from making the optimal choice.

Friend OperaInCinema made some few comical but observant tweets:

@aleciabatson Oooh! Play the “thought bubble” game. Look at each pic– if there was a thought bubble over it, what would it say?

@aleciabatson PS – the best ones say “I’ve got a secret” or “There’s something I’d LOVE to tell you!”

These comments, while funny, do have elements of truth to them.  I’ve learned from experience that the photo–often times the first impression–is a critical component of one’s business collateral arsenal, for it is this image that can make or break an audition opportunity.  At various times during my career, I’ve seen all types of images–ones that look nothing like the person holding them, great ones that capture the person perfectly, and shots (often greyscale) that showcase a much younger version of the person in question.

Here are my tips for identifying head shot images in which anyone can feel confident:

• Don’t select the most popular photographer.  Hire someone with whom you feel comfortable and whom you trust.

• Update your images regularly. Changed your hairstyle or haircolor?  Get new images.  Gained or lost weight?  Have new shots taken.  Had some work done? Definitely take some new photos.

• Make sure the image looks like you.  Don’t be afraid to ask friends and family which photos they like best.  They know what you look like even if you may not.

• Choose images you like.  Any lack of confidence you have in your head shots will show every time you hand it out.

• Print your photos in color.  Given today’s technology there is no reason not to have color images of yourself.  Plus, it makes it simpler for potential clients to remember what you look like after you’ve left the room.

• Ensure your images communicate something and leave the viewer’s interest piqued.  For some this will be the “thought bubble game” and for others it may be as simple as ensuring a unique expression.

Selecting head shots is not a complicated process but is one that is essential to fostering a career.  Take time and make a confident decision.  The outcome will benefit clients, casting directors and you.